Our team

  • Deckel Mualem

    Deckel Mualem

    Co-Founder & Product Designer

    Product designer, with 25 years of experience in the field of digital product design. Lecturer at Ariel University on UX/UI and Director of Training at Netcraft Academy.

  • Lavi Perchik

    Lavi Perchik

    Head of development

    Web designer, with 15 years of experience in UI/UX, design and development. Lecturer at Emunah College and Hadassah Academic College on design, coding and WordPress.

  • Elena Umnova

    Product designer

    Product designer with a cultural studies degree.
Focused on creating considered, aesthetic, and intuitive design. A big fan of visual art, movie, music, and psychology study.

  • Naveh Steiner

    UI designer

    An artist and musical composer, whose experience in the artistic space combined with passion for the craft, obsession to detail and love for people lend him a foreground for great human-centered design